Strategy and ideation
Ideate
Most failed products were built well and aimed badly. We start before the build: the question people are really asking, the size of the opportunity, and the simplest thing that would answer it.
What you get
Opportunity discovery
Search demand, market gaps and audience research to find the questions worth answering.
Product strategy
What to build first, what to leave out and how it will earn, on one page.
Ideation workshops
Structured sessions that turn a long list of ideas into a ranked few, with the reasoning written down.
Validation before build
Cheap tests, prototypes and demand checks before money goes into engineering.
How it works
Fractional
A set number of days a week or month, as part of your team, for as long as it is useful.
Fixed-scope project
A defined outcome, a fixed scope and a clear finish, such as a new tool, a site rebuild or a measurement plan.
Venture partnership
We build and run a product alongside a founder or domain expert, for equity or a reduced fee, on the same stack as our own products.
Contact
Tell us what you are working on.
A few lines is plenty: what you are building or measuring, where it is stuck, and the kind of help you have in mind.